Publicações Científicas J-P-E
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- ItemCOVID-19, Technology and Marketing: moving forward and the new normal(Palgrave Macmillan, 2021) Ratten, Vanessa (Editora); Thaichon, Park (Editor); Tavares, Fernando Oliveira; Thaichon, Patamaporn; Oliveira, Margarida; Diogo, Ana; Santos, Eulália; Casper-Ferm, Lars-Erik; Mattos, Diogo; Casais, Beatriz; Braga, Alexandra; Gomes, Patrícia; Tavares, Vasco; Khaksar, SeyedThe COVID-19 pandemic has impacted society very quickly and forever changed how we perceive and use technology (Cankurtaran & Beverland, 2020). Part of the reason for this change has been the emphasis on digital communication that has enabled individuals to continue to communicate despite social distancing and lockdown requirements. The aim of this book is to focus on the technology and marketing aspects of the COVID-19 pandemic. This enables new ways of understanding societal impacts of the COVID-19 pandemic in terms of both business and economic concerns.
- ItemRevolução dos Cravos e Educação Popular: as associações de educação popular em Portugal (1974-1986)(Centro de História da Sociedade e da Cultura, 2017-12-22) Marie, PierreO processo revolucionário português iniciou uma importante transformação do país. Um projeto educativo alternativo cresceu com base nas associações de educação popular. O desenvolvimento do movimento associativo permitiu ações de alfabetização e de animação cultural nas comunidades. O Estado apoiou estas iniciativas durante o período revolucionário. Com este trabalho, pretendemos reconstituir a trajetória do projeto de educação popular, desde o seu nascimento até à adesão portuguesa à CEE em 1986. A consolidação do regime democrático em Portugal após 1976 teve consequências no projeto educativo. Os movimentos de educação popular enfrentaram um isolamento crescente. O Estado caraterizou-se por uma ação fragmentada, enquanto as associações constituíram um pilar de continuidade deste projeto de educação popular. Apesar de iniciativas nacionais e regionais, o projeto de educação popular foi enfraquecido com a convergência europeia, a crise do associativismo e a escolarização da educação de adultos. | The portuguese revolucionary process initiated a major transformation of the country. An alternative educacional project emerged, based on the popular education associations. The development of the associative movement allowed for alfabetization and cultural animation among communities. The State supported those iniciatives during the revolucionary period. With this work, we would like to reconstruct the trajectory of the popular education project from its birth till the portuguese membership within the EEC, in 1986. The consolidation of the democratic regime in Portugal after 1976 had results on the educacional project. Popular education movements faced growing isolement. The State was caracterized by a fragmentated action, while the associations stood for a continuity element of this popular education project. Despite nacional and regional iniciative, the popular education project declined due to european convergence, associations’ crisis and transformation of adults education.
- ItemUma Alternativa Revolucionária para o Serviço Nacional de Saúde? O jornal Saúde pelo povo (1975-1977)(Instituto de História Económica e Social da Faculdade de Letras da Universidade de Coimbra, 2021-10-21) Marie, PierreO processo revolucionário português (1974-1976) constituiu uma rutura fundamental para a construção da democracia no país. Movimentos sociais organizaram-se com vista a ultrapassar as heranças do regime autoritário. Na saúde, o período viu emergir um conjunto de iniciativas. O presente artigo visa retratar as lutas pela conquista do direito à saúde a partir do estudo do jornal Saúde pelo povo (1975-1977). Esta publicação tornou-se num porta-voz dos profissionais da saúde e dos utentes para a construção de um Serviço Nacional de Saúde. O jornal exprimiu um projeto alternativo ao SNS apresentado em 1979. O estudo do Saúde pelo povo torna-se fundamental para retratar esta via revolucionária para a saúde em Portugal. | The Portuguese revolutionary process (1974-1976) constituted a fundamental break for the construction of democracy in the country. Social movements were organized with a view to overcoming the inheritances of the authoritarian regime. In health, the period saw a set of initiatives emerge. The present article aims to portray the struggles for the conquest of the right to health from the study of the newspaper Saúde pelo povo (1975-1977). This publication became a spokesperson for health professionals and users for the construction of a National Health Service. The newspaper expressed an alternative project to the SNS presented in 1979. The study of Saúde pelo povo becomes essential to portray this revolutionary path to health in Portugal.
- ItemAn Evaluation of Passenger Satisfaction among Users of Huambo Airport in Angola(MDPI | Urban Land Institute (ULI), 2023-06-01) Relógio, André Tchoia; Tavares, Fernando OliveiraThis study aimed to investigate the level of client satisfaction among airline passengers and other users of Huambo’s airport in Angola. A quantitative method was used, based on a questionnaire addressed to airline passengers on their trips to Huambo and their use of Huambo’s airport. This sample comprises 619 questionnaire answers. As a result of the study, it is possible to relate client satisfaction with the size of the aircraft in question and with the ease of booking a trip. On the contrary, clients become more dissatisfied when the cost of the trip is higher. An analysis of the degree of client satisfaction among airline passengers shows three categories: the waiting time and service at the airline office, the comfort during the trip, and the empathy of the cabin staff. This study is expected to be useful to show the preferences of the clients of this African airport.
- ItemDeterminants of Agricultural Land Valuation in the Province of Huambo, Angola: a quantitative analysis(MDPI | Urban Land Institute (ULI), 2024-09-30) Lote, Ezequiel; Tavares, Fernando OliveiraThis work aims at presenting a review of the literature on agricultural land valuation, highlighting the elements of real estate valuation and the factors that determine the price of an agricultural land in the province of Huambo in Angola. A quantitative methodology was used, based on the collection of data from 612 agricultural properties that were up for negotiation in the province of Huambo in Angola. The valuation of an agricultural land is of great importance for development and economic growth in Africa. In the assumed methodology, multiple linear regression was employed. The results allow us to conclude that variables such as the land being legal, having electricity, being located on the urban fringe with possible future urbanization, being a location close to the urban center, facing a busy road, and allowing for the easy use of machines have a significant impact on the value of the land in question. This study contributes to the development and appreciation of the agricultural world, which are aspects that can greatly help in improving the environment and sustainability of the rural world.